The
ezine for UK online marketing best practice
Issue 34 - October 2007
Welcome to Marketing Karma: online marketing ezine with tips, news and resources for UK marketers interested in ethical and best practice
online marketing.
Marketing Karma is brought to you by
online marketing consultancy,
Forty
First
This month:
Click Fraud: The Peril of PPC
- We look at the problem of click fraud, what it is, what the search engines are doing about it and what you can do about it.Plus, latest online marketing news & links,
recommended books, Forty First Blog, & resources:
Further reading on click fraud
Can't wait to start? Check out our
tips & resources page
for a selection of tools & free white papers to get you started.
FREE GUIDE - We're giving away a free 28 page guide 'The Marketing Karma Guide to Web Marketing' to new & existing subscribers. It's full of the latest links & tips that will really help you progress your online marketing campaigns. If you're not a current subscriber,
sign up today to receive our guide, and if you currently subscribe, please email
sam@marketingkarma.co.uk to receive your copy.
NEWS-U-LIKE
Forty First Blog -
latest news & comment on the search engines and online marketing - feel free to
comment on our posts!
OTHER NEWS & ARTICLES
Mail order looks beyond the printed page
- From News.BBC.co.uk
Exposed: guess who has been polishing their Wikipedia entries?
- From TimesOnline.co.uk
Wary Social Networkers Protect Identities with False Information
- From MarketingVox.com
Enter the dragons’ den and make your fortune
- From TimesOnline.co.uk
Google sets sights on Europe growth
- From FT.com
Should a Small Business Blog?
- From SearchEngineLand.com
Small businesses rely more on search engines - Hitwise
- From E-Consultancy.com
Official: Selling Paid Links Can Hurt Your PageRank Or Rankings On Google
- From SearchEngineLand.com
Google 'dominates world search'
- From News.BBC.co.uk
OTHER STUFF
Tips & resources page
This Month: More on click fraud. Plus tips on email marketing, web analytics, link building, copywriting & keyword research
| 
