Issue 37 - January 2008

Welcome to Marketing Karma: online marketing ezine with tips, news and resources for UK  marketers interested in ethical and best practice online marketing.

This month:
Are You Ready to Try Something New?
- A new year often means a change of tactic, so we're suggesting 5 new things you should try out this year to promote your website.

Plus, latest online marketing news & articles, recommended books, Forty First Blog, & website of the month: The Missing List

Can't wait to start? Check out our tips & resources page for a selection of tools & free white papers to get you started.

NEWS-U-LIKE

Forty First Blog - latest news & comment on the search engines and online marketing - feel free to comment on our posts!

Latest posts include Predictions for 2008, 2007 Web Search Trends & Top Tips for a New Website. Don't forget to support the Chicken Out campaign.

OTHER NEWS & ARTICLES

Come again?
- From News.BBC.co.uk

B2B Web Analytics: The Search For High-Value Prospects
- From SearchEngineLand.com

7 Ways Your Page May Be Described in the SERPs
- From HighRankings.com

The Search Engine's Love Affair With Blogs
- From Grokdotcom.com

How Changes To The Way Google Handles Subdomains Impact SEO
- From SearchEngineLand.com

Weblogs rack up a decade of posts
- From News.BBC.co.uk

Blogs Influence Journalists, Nearly all Facets of News Coverage
- From MarketingCharts.com

Dare to Do Mighty E-mail Things
- From Clickz.com

WEBSITE OF THE MONTH

The Missing List is a single point of focus for ‘missing information’ on the internet, providing a facility that is specifically created to dramatically improve the chances of getting back just about anything - possessions, people or pets – that has been lost or stolen. You can search a huge database, browse rewards, post appeals (or offer rewards yourself) from the comfort of your own PC and, importantly, within an environment that has been designed to keep you safe and within the law. Loss, whether by accident or criminal activity induces a feeling of helpless; the Missing List aims to return control by providing this unique recovery resource. A site definitely worth checking out.  

OTHER STUFF

Tips & resources page
Don't forget to check out our long list of useful resources, which include social bookmarking sites, tips on email marketing, web analytics, link building, copywriting & keyword research

Marketing Karma is brought to you by online marketing consultancy,
Forty First

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